The Principals

Jim Cota, President and Creative Director, spent eight years working for an advertising agency before launching Rare Bird in 1998. In that time, he worked for a wide variety of clients across a broad spectrum of media: print, electronic, outdoor, etc. Since then, Jim has been focusing more on Internet-related communications for companies seeking to leverage the power and potential of this exciting medium to enhance sales and further define a cutting-edge corporate culture. Want to know more? Read the company blog, Jim's personal blog, or follow him on Twitter.

Troy Chandler, our design partner, has a great eye for good work and a talent for creating it. With more than nineteen years of hands-on experience, he knows the industry and brings an overall marketing sense to the work he creates. In the last several years, Troy has focused his talent on creating some of our best sites – whether it be for a leading pharmaceutical company, a wedding accessory retailer, or a sheep and goat materials supplier.

Ben Rothe is the leading programming/information architect side of the operation. His talent is an extraordinary blend of strong design and fluent programming skill. These two talents enable Ben to implement design into his programming, creating a user interface that people understand and like to use. Ben leads a team of talented programmers with a strong sense of purpose, skill, and attention to detail. We're sure that in your interaction with programmers you've experienced frustration with their lack of design sense or inattention the users perception. We're also sure that won't happen here. Head over to Ben's family blog to learn more.