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“It’s just hair.” Remember when you were a kid, and you got a bad haircut? Probably some time in junior high when things like this started to really matter. You cried all the way home until your mom or dad likely said to you, “It’s just hair. It’ll grow back.” Tragically, there are kids out […]

Two of our team members linked up to step slightly outside their normal comfort zone and pen their insights and trade secrets of website design and development — specifically about our new website. Ashley Nixon (designer) and Kyle Bavender (developer) played significant roles in the vision and functionality of our site. Here’s a peek at […]

On December 18, after having had the same website for eight years (during which time we made dozens and dozens of sites for clients), we finally launched our new Rare Bird site! In case you ever wanted to know what the process of making and launching a website is like, we kept a journal. Welcome […]

Some said it couldn’t be done and, for a time, it was easy to believe it to be true. But a strange thing happened on the way to launching our new site: Ben casually remarked, “Well, it will need to be up before the holiday to get a Christmas bonus.” Wallah! [sic] The cobbler, it […]

Before you ask yourself “What? Queen?” let me explain. Normally you’d hear the phrase “Content is king,” but this particular piece is being written by a female. A female working in a predominantly male tech industry. So for at least today, ladies and gents, we are taking a page from the Brits: the queen rules. […]

A friend called recently and asked, “What’s the purpose of a web site?” He was in a conundrum. Faced with updating (and hopefully upgrading) his company’s site, he was overwhelmed with suggestions, requests, possibilities and options. He was frustrated, irritated and exasperated. His question, in this context, was intended to elicit a response that he […]

Here’s a statistic for you: More than half of the people reading email right now are doing so on a smartphone. (Source: Litmus) Here’s another one: 68% of Gmail and Yahoo emails are opened on mobile devices. (Source: Litmus) And finally: Both of those numbers are probably woefully underestimated since they are from 2013. (Source: […]

I hate to be the one to break it to you, but none of us are spring chickens anymore (if we ever were). As my friend Todd is fond of reminding me: Time is marching on, my friend. And, unfortunately, it seems to be stepping at an ever-increasing rate of speed. Case in point: we’re […]

Remember George Costanza’s wallet? George was one of the four main characters on the hit show “Seinfeld” and had a wallet so full of junk that he was unable to sit upright. In fact, George’s wallet was so ridiculously large (Jerry called it “morbidly obese”) that it exploded, casting his receipts into the streets of […]

There was quite a kerfuffle earlier this year when the news broke about the surveillance tactics being employed by the National Security Agency (NSA). Many people were concerned that the government was listening in on their phone calls and tracking their movements. Several years ago (pre-September 11), I worked at NSA, so I heard this […]