Nichole Pike

Q: What do you get when you mix several years in marketing at Reebok, a stint with a nursing education program, a solid education, and a wit that appreciates the juxtaposition of Russell Crowe asking the seething crowd in Gladiator, “Are you not entertained?”

A: Our one-of-a-kind rarest of birds and marketing strategist, Nichole Pike.

When she’s not crushing it on her Peloton or scrambling up a difficult trail with her husband (Matt) and dog (Recchi), Nichole is likely to be deep into analytics, punching up a social media strategy, or reviewing campaign results to ensure we’re delivering on our promises.

My secret talent is…
Remembering every lyric from my favorite song in high school but forgetting what I ate for dinner last night.

Don’t tell anyone, but watching videos of military homecomings always makes me cry.

When was the exact moment you knew you were a nerd?
When I spent a Friday night gleefully organizing my file cabinet.