Category Archives: Web Development

So this might seem a little esoteric, but bear with me. I think you’re going to find it interesting. Maybe even useful. Possibly even job-saving. You may have heard about the Panama Papers. If not, here’s a brief recap: A Panamanian law firm, Mossack Fonseca, recently had more than 11 million documents leaked to the […]

With all this talk about mobile friendly design, responsive design, adaptive design, etc., we thought it might be helpful to offer a primer to clear up the muddy waters. So with a nod to one of the classic primers of all time . . . See Spot. Let’s say Spot came up with a great […]

Dear Diary: Today We Made a Website

On December 18, after having had the same website for eight years (during which time we made dozens and dozens of sites for clients), we finally launched our new Rare Bird site! In case you ever wanted to know what the process of making and launching a website is like, we kept a journal. Welcome […]

A friend called recently and asked, “What’s the purpose of a web site?” He was in a conundrum. Faced with updating (and hopefully upgrading) his company’s site, he was overwhelmed with suggestions, requests, possibilities and options. He was frustrated, irritated and exasperated. His question, in this context, was intended to elicit a response that he […]

When we sit down and talk with clients and prospects, many of whom come to us with statements like “I need a new website,” we always start by asking lots of questions. In my Vistage Group, we refer to this as “brilliant inquiry.” The idea is not to generate solutions but to more clearly define the […]

In a recent article (and accompanying video), award-winning author Warren Berger suggests that designers have just the right toolset to answer a whole range of questions; many of which fall outside the traditional role of ‘design’. “Don’t think about design just as your logo or the visual aspect of your business; think of it as […]

Clifford Stoll was wrong. And partly right, too. A Newsweek article from 1995 titled, “The Internet? Bah!” and sporting the unfortunate subtitle “Hype alert: Why cyberspace isn’t, and never will be, nirvana” has recently begun making the rounds on the internet. As you can imagine, it’s normally passed along with some comment about how short […]

Is integrity vital for success?

We think so. Over the years, we’ve prided ourselves on our ability to have fierce conversations based on the principles of honesty, integrity, and truth. This is not to say that feelings are completely overlooked or that we take a tack where the complete truth must told despite the personal cost. We do, however, believe […]

New York Times writer Adam Bryant recently had a conversation with Gordon Bethune, the CEO of Continental Airlines from 1994 to 2004. In it, Bethune shares some insights on leadership and management, including some real gems. Among them: Treat people, no matter their role in the company, with respect Always share the stage Hire the […]

What matters now?

I came across this little ebook today and thought I’d do my part to pass it along. Here’s a brief introduction from Seth Godin: “Here are more than seventy big thinkers, each sharing an idea for you to think about as we head into the new year. From bestselling author Elizabeth Gilbert to brilliant tech […]

Underdogs win a lot more often than you think. Malcolm Gladwell explains how. We’re all familiar with the story of David and Goliath, where David stood before the giant of the Philistines and survived to tell about it. For forty days, Goliath had been dispensing soldiers with relative ease, until David came along. David rose […]

“We added the link on July 24. Within a few days, organic traffic from Google dropped more than 80%” While there doesn’t seem to be any official word that I can find, the evidence strongly suggests that Google has a serious problem with Coupon Mountain, on online repository of promotion codes used by several national […]