Working with Rare Bird—the most trusted modern marketing company in the Midwest—means forming a partnership with some of the most dynamic, creative, inquisitive, and downright tenacious strategists, content creators, graphic designers, data analysts, and web developers you could ever hope to have in your corner.

If you’re wondering whether Rare Bird might be the right team to help your company’s marketing take flight, let’s talk. Everything begins with a conversation. Many of our clients stick around for years—sometimes decades—which is just how we like it.

Ashley Nixon, our design director, has assembled this handy roadmap to explain the process of how we engage the full design (or redesign) of a company’s website.

Don’t Take Our Word for It: (A Few) Client Testimonials

“Working with Rare Bird is about two teams coming together—yours and theirs—in an enjoyable, refreshing, and collaborative process where ideas are shared and solutions are created. They’re a great group to work with.”

—Bill Wozniak, Vice President of Marketing | INvestEd

“We were looking for a partner who would listen to us deeply, understand how we work and the type of clients we work best with, and then be able to communicate all of that clearly through a high-quality website. The flock at Rare Bird listened to us with great care, sought to understand who we are as an organization, and then delivered the exceptional website and branding we were looking for. Our new website is clean, comprehensive, and completely ‘us.’ Not only did we benefit from the creativity, strategy, and execution a modern marketing firm can deliver, we also developed a great friendship along the way.”

—David Graham, Principal | Archos Advisors

“We were looking for a marketing partner who had the expertise to help in each area, from branding to recruiting to marketing and sales support. Rare Bird instantly understood our aim and quickly demonstrated an understanding of the complexity of our processes. Their team takes a detailed, thoughtful approach and has delivered creative results throughout our work together. Rare Bird was highly recommended to us by some trusted colleagues, and I’d pass along that recommendation without reservation.”

—Geoff Curtis, Vice President | Harrison Steel Castings Company

“Rare Bird has been instrumental in creating our website, and invaluable in helping us to communicate and market our transformation from a regional manufacturer to the global player we are today. Their talented team absolutely understood where we were coming from, and helped us to better understand ourselves. Their insights helped guide us to launch our new brand without complication.”

—Dan McDowell, Chief Commercial Officer | HGC Industries

Learn more in our portfolio.