Tag Archives: advertising
A friend called recently and asked, “What’s the purpose of a web site?” He was in a conundrum. Faced with updating (and hopefully upgrading) his company’s site, he was overwhelmed with suggestions, requests, possibilities and options. He was frustrated, irritated and exasperated. His question, in this context, was intended to elicit a response that he […]
When I open my email inbox on an average day, I see a wide variety of messages. Like many of you, I sort through a lot of emails from companies offering me the latest and greatest deals on the Internet. As email designers and marketers, many of us at Rare Bird can’t fight the urge to critique messages making their way into our inboxes. In fact, we keep an eye out for emails that make for interesting conversation around the office.
I’ve been debating writing this post, but in the spirit of Sir Richard Branson‘s approach (“screw it, let’s do it”) I’ve decided to go ahead. We’ve been working on a few sites for institutions of higher learning and, in the process of researching the competition, happened upon the site for Elon University. I really like […]
There has been much weeping and gnashing of teeth in the business community in recent years about the quality of the work force. I’ve read articles and seen reports detailing the habits of the “millennials,” the generation that is exiting college and entering the workforce. Their lack of preparation has been blamed on all sorts […]